Feeling outdated lately? Get along with trends, as Trendyo has got your back!

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Trendyo is a retail company that specializes in selling apparel & clothing products. Trendyo launched an ecommerce platform to sell its products online to expand its business.

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Areas of Concern:

With a mission to expand its business, Trendyo established an e-commerce website to attract customers and sell its products online. For the same purpose, Trendyo hired InstaIT to design, develop, test, and launch their website.

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Solution

The company partners with InstaIT, which specializes in devising ecommerce solutions. The agency thoroughly analyzes the company's business needs and goals and recommends a custom-built ecommerce platform using popular open-source ecommerce technologies such as Magento or Shopify.

The website is designed with a modern and user-friendly interface, making it easy for customers to browse and purchase products. The platform includes a shopping cart, payment gateway integration, and secure checkout.

We provided training and support to the company's staff to ensure they could manage and update the website efficiently as and when needed.

Features

With the below features, a retail company has gained the potential to provide a seamless and user-friendly shopping experience to its customers and help the company expand its business by reaching a wider audience.

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Responsive Design

The website has been designed to be fully responsive, ensuring it looks and functions well on all devices and screen sizes.

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Easy Navigation

The website has a user-friendly navigation structure, making it easy for customers to find their desired products.

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Product Catalog

The website features a comprehensive product catalog, including product images, descriptions, pricing, and options such as size and color.

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Search and Filtering

The website includes a search function and filtering options to help customers quickly find the products they seek.

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Shopping Cart and Checkout

The website has a fully functional shopping cart and a simplified checkout process, allowing customers to grab the products they choose online easily.

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Payment gateway integration

To process the online transaction while placing an order, we integrated Paypal as the Payment Gateway, given its flexible compliances.

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Order Management

The website encompasses an order management system to track and manage customer orders.

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Tax and Shipping

The website is configured to calculate tax and shipping rates for customers based on their location.

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Customer Accounts

Customers can create accounts on the website, making tracking their orders and managing their personal information easier.

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Product Reviews

Customers are facilitated to drop reviews or feedback on the website, allowing other customers to see feedback on the products they may consider purchasing.

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SEO Optimization

The website has been optimized for search engines, including proper use of title tags, meta tags, and keywords, making it easier for the website to be visible and accessible to its potential or target audience.

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Security

The website is secure and compliant with the latest data protection and privacy industry standards.

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Challenges

  • Integration of the ecommerce platform with the company's existing systems and inventory management
  • Ensuring the website is mobile-friendly and optimized for search engines
  • Implementing a secure and reliable payment gateway
  • Ensuring that the website can handle a high volume of traffic and transactions

Tech Stack

  • Magento or Shopify as the ecommerce platform
  • PHP as the programming language
  • MySQL as the database management system
  • HTML, CSS, and JavaScript for front-end development
  • Git for version control
  • AWS for hosting and server management
  • Payment gateway integration (e.g., Stripe, PayPal)

Our Design Ingredients

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Jost | Sans serif
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